New mom and entrepreneur Hailey Bieber has announced the ambassador of her cosmetics brand Rhode. It is 54-year-old supermodel Claudia Schiffer. The German star starred in a campaign dedicated to launching a new moisturizing product called Butter Balm, a barrier oil for the face.
The brand’s website features photos of Schiffer posing in minimalist leather and stylish glasses and in a more cozy look — a voluminous sweater, leaning on a huge decorative tube of Butter Balm.
The new Butter Balm, which costs $37, will be available on the brand’s website on October 28.